On The Fly
UMPQUA TAKES 4 BEST OF SHOW AWARDS AT IFTD!
Orlando definitely felt magical during the recent IFTD/ICAST show as Umpqua won four Best Of Show Awards for some of our great New for 2017 products! Our excited crew and many others kept cheering as Director of Product Brent Bauer kept being called up to the stage to receive award after award. To cap of the elation, rookie Umpqua Signature Fly Designer Drew Chicone joined Brent up on stage for one of the best Welcome to Umpqua gifts one could ever think of! The four awards were:
UMPQUA LAUNCHES FATHER'S DAY/MERMORIAL DAY PROMOTION!
From now until the end of June, you can receive a FREE Medium 508 Premium Fly Box when you purchase Any LEDGES 500 ZS WAIST PACK, LEDGES 650 ZS WAIST PACK, OVERLOOK 500 ZS KIT, ROCK CREEK ZS KIT, TONGASS 1800 BACKPACK or TONGASS 5500 GEAR BAG. That's a $35 offer!
GET YOUR PHOTOS INTO THE INDUSTRY'S PREMIER CATALOG!
The Umpqua Wholesale Catalog is known as one of the premier publications in the fly fishing industry. And one of the really cool things about the Umpqua catalog is that we do not purchase any stock photography to populate its pages. All of the non-product photography is donated by our friends, colleagues, relatives, customers... AND YOU!! We strongly believe that this approach makes the catalog unique and fun to look at. And at around 400 pages long, we need a lot of photos!
SPRING SLING Promotion Launched!
Get a free UMPQUA HAT and a T-SHIRT ( a $50+ value!! ) when you purchase any Umpqua Steamboat ZS, Ambi-Sling ZS or Bandolier ZS Sling Pack from a participating dealer during March or April!!
UMPQUA AT THE DENVER FLY FISHING SHOW JANUARY 8-10, 2016
Want to check out the coolest new products and flies for 2016?!?
Want to learn how to tie some flies from some of the most talented and creative fly designers?!?
Want the chance to win some sweet new products?!?
Well... swing on by the Umpqua booth (Q13) at the Denver Fly Fishing Show this weekend (January 8th through 10th) at the Denver Mart and you can do it all! And while you're there, make sure to visit the many Umpqua Dealers at the show to take advantage of some special promotions we are holding.
UMPQUA LAUNCHES ZERO SWEEP™ LINE
UMPQUA Launches Zero Sweep™ — A Line of Packs, Bags and Vests Designed to Eliminate Snags on the Water. Proceeds to Benefit Special Ops Veterans.
When we reentered the packs, bags and vests market in 2014 the results were impressive. The entire line received overwhelmingly positive feedback from consumers and several products received industry accolades and awards. But that did not stop use from furthering our legacy of designing and offering the most innovative and highest quality products to anglers around the world.
A SAD DAY FOR UMPQUA AND THE ENTIRE FLY FISHING WORLD
It is with heavy hearts and deep sorrow that we are announcing the passing of a long time Umpqua family member and key figure in fly-fishing. BRUCE OLSON passed away yesterday afternoon at his home in Superior, CO, and will be missed terribly by many people in our community.
UMPQUA INTRODUCES THE ALL NEW ZERO SWEEP™ LINE OF PACKS AT 2015 IFTD/ICAST
At the 2015 IFTD/iCAST trade show in Orlando last week, Umpqua officially introduced the new Zero Sweep™ family of innovative packs, bags and a vest.
STEAMBOAT SLING and TAILGATER ORGANIZER Receive Field & Streams Coveted "Best of the Best"
Hot off the press, the March issue of Field & Stream features their annual "Best of the Best" awards - one of the most highly coveted recognitions in the industry. Getting one is difficult to say the least. THIS YEAR, WE GOT TWO!!
Umpqua Amps Up Marketing… Names Luke Wennik Marketing Manager
Nearly two years ago, we launched a new logo that coincided with our key product category launch of award-winning packs, bags and vests. During the past two years, we have redesigned our entire line of packaging, the corporate Web site and most of our marketing collateral. With a significant portion of the internal brand infrastructure in place, we are now looking to further extend the new identity into the retail and electronic marketplace and promote the Umpqua brand through several strategic channels.